ELYANA WILLIAMS

elyana.williams@gmail.com • + 1 (903)-655-4512 • Austin, TX

 

PROFESSIONAL EXPERIENCE

TINY PIES                                                                                                                                                             Austin, Texas

Social Media Specialist                                                                                                                      August  2024-Present

• Manage and create content and copy for all social media platforms

• Create and manage newsletters and SMS campaigns using Mailchimp and Klaviyo

• Manage influencer partnerships and outreach 

• Pull, manage, and organize social analytics

• Create marketing materials for in-stores and online shop

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GIANT NOISE                                                                                                                                                   Austin, Texas

Digital Intern May 2024-August 2024

• Assist with curating and developing copy and visuals to share to social

• Assist with scheduling digital content on various platforms

• Assist with creating monthly analytics reports for clients

• Research social media influencers and list building for client opportunities

• Pull, manage, and organize social hits

• Organize and prepare influencer packages when needed

 

ERICA SOBBA MARKETING                                                                                                                   Houston, Texas

Marketing Assistant                                                                                                                            March 2023-Present

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• Manage social media accounts for 12+ clients and small businesses, including: Instagram, TikTok, Facebook, Youtube, LinkedIn, and Google Business Profile

• Promote accounts by writing engaging copy tailored to each industry, audience, and respective platforms

• Document social media analytics and insights on a daily basis, adjust content as needed 

• Create, design, and edit marketing materials as needed through Adobe Creative Suite and Canva

 

STEPHEN F. AUSTIN STATE UNIVERSITY C.C.P.D.                                                                     Nacogdoches, TX

Special Events and Marketing Intern                                                                                   December 2020- May 2021

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• Manage the university social media accounts, such as Instagram, Facebook, and TikTok

• Design print and digital marketing materials for department events and services, using Adobe Creative Suite and Canva

• Capture and edit videos for social media marketing and websites

 

FREELANCE EXPERIENCE

VIDALIZE SOCIAL                                                                                                                                   Remote/Freelance

Social Media Manager & Video Editor                                                                                     December 2023 - Present

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• Create marketing materials for multiple clients across social media platforms, including TikTok, Instagram, and Facebook

• Incorporate social media trends into video editing to boost engagement and push sales

 

CHAPTERS TEA & COFFEE                                                                                                                           

Marketing Virtual Assistant / Influencer Manager                                                                            May 2023 - Present

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• Create marketing materials across social media platforms, including TikTok, Instagram, and Facebook

• Manage influencer outreach and brand deals; maintain long-lasting relationships with influencers

• Manage Etsy and Faire online shops and create SEO for each platform

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EDUCATION

 

STEPHEN F. AUSTIN STATE UNIVERSITY                                                                                       Nacogdoches, TX

Bachelor of Science in Mass Communications, Cum Laude 2019-2022

Concentration in Advertising/Public Relations                                                                                Cumulative GPA: 3.6